導航團隊
the crew
tommaso panerai
» toronto
Born & raised in Tuscany, I’ve traveled across continents to embrace the unusual, to adapt to the uncomfortable, to learn how to sculpt brands and design new visual narratives.
After the studies in Architecture in Florence, Italy and Cairo, Egypt, I’ve built a career in branding, with advertising & in-house design roles across Europe and Asia. Now I split my time between Toronto, Italy and Hong Kong, turning my experiences and all the colours of those diverse cultures into creativity through art direction, design, marketing strategy, and content production.
My experiences include creative roles at Publicis Hong Kong and in-house at Plaza Premium Group, leading HK global company in airport hospitality, F&B.
Most recently, I had the unique opportunity and honour to serve as Brand & Creative Director for the Gay Games XI Hong Kong 2023, helping reimagine brand identity, visual experience, and storytelling for the first-ever Gay Games in Asia. From revitalizing the logo and website to shaping event-wide design and communications, we channelled the Games’ spirit of “Unity in Diversity” into every visual touchpoint, in multiple languages, and supported by a group of incredibly hardworking volunteers from all over the world.
robert cheng
» unbound / hong kong
A Hong Kong native who has lived & worked in six countries across three continents, Rob has extensive experience managing some of the world’s top luxury brands in senior positions across hospitality, retail, financial services & real estate.
Before founding unbound, Rob was the global head of brand marketing & communications at Rosewood Hotels where he was instrumental in expanding the brand’s presence globally with a particular focus on Asia & China.
Previously, he was the global head of marketing for The Peninsula Hotels, overseeing branding, ads, communications, CRM, digital marketing & eCommerce. Rob has also spent 15+ years in Europe & North America – lastly with LVMH as the global marketing director for De Beers Diamond Jewellers; he has also worked for American Express in London as well as Monitor Group in New York.
Thank you to Henry Hui & Maurice Li
for their in-brand, vibrant cantonese translations of this website’s main headlines and titles.